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ERICGETZ
senior designer &
production artist

Branding through expansion.
At Bodytek Fitness, I worked as a Graphic Designer to help define and strengthen the brand during an exciting period of expansion. Working closely with the owner and franchisees, I created print collateral for studio grand openings and local ad campaigns, ensuring the brand remained consistent while catering to the unique needs of each location.
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Branding & identity design
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Print collateral design​​
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Stakeholder collaboration
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Multi-location brand consistency
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Project management
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Crafting campaigns
for the holidays.
I led creative efforts to launch new branded gift cards just in time for the holiday season. I developed concepts, designed the cards, and rolled out assets across channels to deliver a campaign that aligned with the new brand while driving seasonal sales.
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Campaign concept & collaboration
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Print-ready design & production oversight​​
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Designing digital promotional materials for seasonal retail
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Executing cohesive multi-channel assets
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